Eco promotional products

The latest data collected and analysed by Infomineo leave no doubt. The trend towards energy saving and sustainability is constantly growing. That's why companies are investing more and more in promotional eco-friendly products.

Businesses that offer goods and/or services in different sectors aim at maximum sustainability. This aspect affects not only recruitment, but the way in which they advertise, too.

Moreover, the public's attention to respect for the environment is now a constant. For this reason, businesses plan marketing campaigns by using sustainable corporate gifts.

Climate change is an issue on the agenda. The urgency of taking countermeasures to limit the impact on the environment is more evident than ever.

More and more people are turning to eco-friendly accessories to help safeguard our planet. For this reason, if you're a company, adopting green corporate gifts will be a winning move. On the one hand, you'll offer the public ecological accessories; on the other, you'll show attention and commitment to this theme.

In this article we'll find out the most popular eco-friendly corporate gifts.

Ecological awareness has grown tremendously over the years. We’ve progressively moved from using superfluous and disposable goods to a more sustainable vision, following the examples of countries which have completely revised their interaction with consumer goods for a long time.

Personalised water bottles are one of the most representative green accessories, because they’re the perfect substitute for the water bottle you take out of the machine and the paper glasses you get from the dispenser.

Nowadays a growing group of consumers are rediscovering products made in a traditional way and eco friendly materials which have by their nature a reduced environmental impact.

For this reason, attention to jute bags has increased considerably. This material – as we'll explore later – brings countless advantages. But where does the use of jute originate?

How did jute bags come about?

Jute is one of the oldest textile fibres used. Its origins lie in the hot humid climates of India, where it was needed for the creation of particularly resistant ropes and for the packaging of ship canvases.

Notepads: an effective choice to promote your Company

Promotional products are a wide range of objects, given away by Companies to promote their brand and acquire new customers: these can be of various types, from a simple pen, to shopping bags, up to personalized notepads.

Given their practicality and flexibility of use, the latter are confirmed as an excellent promotional tool, as well as a perfect corporate gift; but how can a simple notebook be transformed into an advertising medium capable of changing the image of a company?