HiGift.it was chosen by Hospitality magazine, as the only provider of promotional items and personalized merchandising, for a full-page interview on the topic of the importance of gifts in the hotel industry. In fact, our site has sections dedicated to promotional items for hotels, spas, restaurants and pizzerias, where you can find a wide variety of alternatives for this sector.
The magazine, by Golfarelli Editore, will be distributed during the days of the homonymous fair that will take place from 3 to 6 February 2025, both in digital and paper versions, attached to the first national newspapers with a circulation of one hundred and twenty thousand copies. In a multilingual version, sixty thousand certified copies will be disseminated by the major institutions of the sector at the fair centre, to all buyers and sellers registered at the fair, as the institutional ambassador of Made in Italy in the world.
The digital version of Hospitality can be downloaded at this link . The article on HiGift is on page 9, while on the cover there is a scream that refers to the page dedicated to us.
HiGift's offer at the service of the Horeca world
The use of personalised items in the hotel industry is growing sharply because they allow hoteliers, restaurateurs and all professionals in the sector to stand out from the competition and leave a mark on the hearts and minds of customers. Precisely because we live in the digital age, the issue has been positively re-evaluated as it brings back contact with people, the goodness of exchange and, in terms of marketing and communication strategy, the power of the gift as a tool to attract and retain customers cannot be denied.
The personalised item becomes an ambassador of the brand and therefore it is essential to choose it well. It's an investment in reputation. It must be a quality item, made with durable materials, functional and useful to those who use it. The more a product is used, the more the logo and motto are visible, earning advertising.
HiGift's catalogue is constantly updated to be in line with the latest promotional trends. A trend that customers increasingly like is sustainable objects. A large part of customizable promotional items are made of eco-sustainable materials, to avoid a massive use of plastic. Among the most popular are cork, wood, bamboo, metal, recycled aluminium, recycled paper and recycled plastic. These materials can be used in many forms and products; from personalised pens also available in wheat straw to personalised ecological shoppers in recycled cotton or felt. Green materials have the enormous advantage of increasing the perceived value of the object; the customer has the feeling of having in their hands a precious object, which only a few have, because few demonstrate sensitivity to the great and current theme of the environment.
Each product class lends itself very well to being exploited by the hospitality and catering sector for marketing and visibility purposes. Personalised notebooks are always popular for writing down notes and logbooks, travel kits consisting of a mask and earplugs convey attention to detail, bath products such as personalised soaps with their own logo, also available in a vegan version with natural products without silicones, give a sense of luxury that satisfies the customer and makes them feel pampered. The key to success can also come from personalised sweets because they convince young and old. Candy, chocolates, snacks and biscuits can be offered to the customer at the end of a good meal or at the reception at check-in and check-out.
The target audience plays a fundamental role in choosing the perfect gift. The hotel industry pays particular attention to families with children, and does so by establishing facilities such as Family Hotels specialising in welcoming this category. HiGift offers promotional gifts that are also suitable for this particular target: our Kids and Toys category brings together puzzles, balloons, temporary tattoos, soft toys and much more.
To date, there are more than 10,000 varieties of products on our website ready for delivery. Our twenty years of experience in the field of promotional items allows us to guide the customer towards the best purchase based on the characteristics of the structure, the service offered and the season.